Monday, October 22, 2012

Burberry celebrate 10 million Facebook Fans

Burberry shoes for women continue to lead the field in the social media stakes with 10 million Facebook 'likes'.Some might liken the fashion world to one enormous popularity contest where the cool kids compete to know, wear and namedrop the hottest places, faces and labels.

If that's the case, then cheap Burberry scarf should be feeling pretty smug right now as the classic British fashion label has hit a pretty impressive milestone - that of 10 million Facebook fans.

To put that in perspective, it's more than double the number of Chanel's fans (4,964,832), more than five times Armani's followers (1,947,774) and more than 20 times the number of Facebook users who 'like' Alexander McQueen (484,320).
In fact, the only 'fashion' brand we can find who exceed their followers is US lingerie label Victoria's Secret with a staggering 16,392,731 Facebook fans, but since their page is covered with the world's sexiest women in various states on undress, we figure they have an unfair advantage.

Burberry Shirt sale - who were also named the world's most 'digitally competent luxury brand' in October 2011 by New York University think-tank LuxuryLab thanks to initiatives such as a pioneering 'Tweetwalk' catwalk show on Twitter and releasing a single to complement their latest fragrance release - boosted their Facebook followers massively last year by offering everyone who 'liked' them on Facebook a free sample of theie new Burberry Body perfume.

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